Kamar yadda buƙatun sleek, wayo, da dorewa mafita na nishaɗin gida ke ƙaruwa, shugabannin masana'antu suna sake fasalin littattafan wasansu.
Kasuwar Dutsen TV ta duniya, wanda aka yi hasashen za ta haura dala biliyan 6.8 nan da shekarar 2025 (Bincike Mai Girma), yana fuskantar canjin canji wanda ke haifar da sabbin fasahohi da canza abubuwan da mabukaci ke so. Manyan kamfanoni irin su Samsung, LG, Sanus, Peerless-AV, da Vogel's suna tura dabaru masu tsauri don kama hannun jari a cikin wannan fage mai fa'ida. Ga yadda suke sanya kansu don gaba:
1. Haɗin kai tare da Smart Home Ecosystems
Tare da kashi 68% na masu amfani da ke ba da fifikon daidaitawar gida mai wayo (Statista), samfuran suna haɗa ikon IoT cikin firam ɗin TV. Siffofin jeri na 2025 na Samsung suna hawa tare da na'urori masu auna firikwensin da ke daidaita kusurwar allo ta atomatik dangane da hasken yanayi ko matsayin mai kallo, daidaitawa tare da yanayin yanayin SmartThings. Hakazalika, LG yana shirin ƙaddamar da abubuwan hawa tare da sarrafa murya, wanda ya dace da Mataimakin Google da Amazon Alexa.
2. Dorewa a matsayin Mahimmin Siyar da Kasuwanci
Kamar yadda masu siye masu sane da yanayin ke fitar da buƙatu, samfuran suna ba da fifiko ga ƙa'idodin tattalin arziki madauwari. Sanus ya yi alƙawarin yin amfani da 100% sake sarrafa aluminum a cikin samfuransa nan da 2025, yayin da Vogel na Jamus ya ƙaddamar da layin "EcoMount" mai tsaka tsaki na carbon. Peerless-AV kwanan nan ya haɗu tare da kamfanonin dabaru don haɓaka ingancin marufi, rage fitar da hayaki da kashi 30%.
3. Hyper-Customization for Niche Markets
Don magance rarrabuwar buƙatun mabukaci, kamfanoni suna ba da ƙirar ƙira:
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Sashin Kasuwanci: Peerless-AV's "Adaptis Pro" jerin hari ga kamfanoni abokan ciniki tare da firam masu goyan bayan dual 85-inch nuni da hadedde na USB management for matasan wuraren aiki.
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Mazaunan Luxury: Tarin “Artis” na Vogel ya haɗu da gama-garin fasaha tare da daidaita tsayin motsi, yana niyya manyan kasuwannin ƙirar ciki.
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Wasan kwaikwayo: Alamu kamar Dutsen-It! suna ƙaddamar da ƙananan bayanan martaba, matakan fitarwa da sauri waɗanda aka inganta don masu saka idanu na caca mai faɗi.
4. Fadada Asiya-Pacific
Tare da Asiya-Pacific ana tsammanin za ta yi lissafin kashi 42% na tallace-tallacen Dutsen TV na duniya nan da 2025 (Mordor Intelligence), samfuran Yammacin Turai suna yin dabarun ganowa. Samsung ya buɗe wata cibiyar R&D da aka keɓe a Vietnam don haɓaka rahusa mai rahusa, tsaunuka masu adana sararin samaniya waɗanda aka keɓance da ƙaƙƙarfan gidaje na birni. A halin yanzu, Sanus ya sami hannun jari na 15% a Sabis na HiCare na Indiya don ƙarfafa hanyoyin sadarwa.
5. Sabis na tushen Biyan kuɗi
Rushe samfuran tallace-tallace na gargajiya, LG yanzu yana ba da shirin "Dutsen-as-a-Service" a Turai, haɗawa da shigarwa, kulawa, da haɓakawa na kowane wata. Masu karɓa na farko sun ba da rahoton karuwar 25% na riƙe abokin ciniki idan aka kwatanta da sayayya na lokaci ɗaya.
6. Kayayyakin Siyayya (AR).
Don rage dawowa da haɓaka amincewar mabukaci, samfuran suna saka hannun jari a aikace-aikacen AR. Haɗin gwiwar Walmart tare da Sanus yana ba masu amfani damar hango abubuwan hawa a cikin wuraren zama ta hanyar wayar hannu, yana haifar da karuwar juzu'i 40% a kasuwannin matukin jirgi.
Kalubalen dake gaba
Yayin da ƙirƙira ke ƙara haɓaka, ƙullawar sarkar samar da kayayyaki da hauhawar farashin albarkatun ƙasa sun kasance masu tarnaƙi. Samfuran kamar Milestone AV sun haɓaka masu samar da kayayyaki da kashi 20%, yayin da wasu ke haɓaka masu samar da kayayyaki don rage haɗarin geopolitical.
Ƙwararrun Ƙwararru
"Dutsen TV ɗin ba kawai kayan haɗi ne mai aiki ba - yana zama babban ɓangarorin haɗin gwiwar gida," in ji Maria Chen, Babban Manazarci a Futuresource Consulting. "Sannun samfuran da suka mallaki daidaito tsakanin kyawawan halaye, hankali, da dorewa za su mamaye shekaru goma masu zuwa."
Yayin da 2025 ke gabatowa, yaƙin neman fifikon falo yana ƙaruwa - kuma tsaunin TV mai ƙasƙantar da kai yanzu ya zama babban kan iyaka.
Lokacin aikawa: Afrilu-02-2025
